|
American
International Assurance Company, Limited (AIA), in Malaysia,
commenced operations in 1948 in Kuala Lumpur. AIA Malaysia
In the 57 years that AIA has been in Malaysia, the company
has established itself as one of the country’s largest life
insurers, with a network of 23 branches nationwide. It has 1,000
staff and over 8,000 agents to service
more than 1.4 million policyholders. AIA
Malaysia
Today, AIA markets a full line of life insurance
products through a multi distribution system, whose core franchise
is an extensive agency force and offers a full range of risk
management solutions including comprehensive Life Insurance and
Investment-Linked products, coverage for Personal Accident, Group
and Credit as well as Personal Lines such as motor, personal
valuables, property, fire and personal liability. AIA also offers
home and shop loans, health services and commercial business
insurance. AIA
Malaysia
AIA Malaysia AIA Malaysia
American International Assurance
Company, Limited is headquartered in Hong Kong. Since 1931 when the
late Cornelius Vander Starr founded the company as International
Assurance Company, Ltd. (Intasco), AIA has come a long way to
become Southeast Asia's largest life insurer, with branch offices,
subsidiaries and affiliated companies located in countries and
jurisdictions including Australia, Brunei, China, Guam, Hong Kong,
India, Indonesia, Japan, Macau, Malaysia, New Zealand, the
Phillippines, Singapore, South Korea, Taiwan, Thailand and Vietnam.
AIA Malaysia
AIA is a wholly-owned subsidiary
of American
International Group, Inc. (AIG). AIA
Malaysia
AIA – the
Brand AIA Malaysia
AIA has been a strong brand for years due to
our strong sense of brand identity. This identity, which has been
built consistently over the years, highlights us as a company that
is vibrant, dynamic and closely identified with a set of core
progressive values. The central core values are of course, quality,
service excellence and strong financial stability.
AIA
Malaysia
AIA in Malaysia was recently
awarded the Reader’s Digest Superbrands Gold Award for the
Insurance category in Malaysia in 2005. This prestigious award is
given to brands that demonstrate benchmark factors of quality,
value, trustworthiness, strong image and understanding of consumer
needs. This top honour gives due recognition to the continuous
efforts made in brand building throughout the years.
AIA Malaysia
The Malaysian Superbrands
Council, an established independent arbiter of branding, had
recognised AIA as one of the country’s strongest brands and AIA was
included as one of the Malaysian consumers’ preferred choice of
brands for 2004 and 2005. AIA Malaysia AIA
Malaysia
AIA Malaysia AIA Malaysia
|